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Brobston Group Blog

My First Influencers

February 28, 2019
1

By Tim Ceci at TimCeci.com

 

CONVERSATIONS 2/19

Influencer.n. A person or thing that influences another. Oxford English Dictionary.

There are many applications for the term “influencer”in business, marketing, social media, politics, and beyond.While the term is broadly used in our times, the concept is hardly new. I recently thought about many of my influencers past and present in a variety of spheres. I reflected on my two earliest influencers:Lynn and Joseph Ceci, my parents. Their influence went far beyond that of traditional parenting roles, particularly as I got older and could integrate relevant and meaningful lessons of theirs in to my personal and professional life.

Dr. Lynn Ceci

After raising four children in Roslyn, New York, Lynn returned to school at CUNY to pursue her intense interest in Anthropology, particularly Northeastern Archeology. She went on to receive her doctorate and eagerly conduct her research and follow her passion for teaching. She was active in the field on digs, where I provided fascinated assistance over the summers. Throughout the 70s and 80s she was a pioneer in a field dominated by men, performing research across disciplines and questioning conventional historical assumptions. She was widely respected for her work among researchers, authors, and scholars. In her personal time, she arranged for both of us to participate in community affairs, volunteering to assist in after-school programs at the Laurel Homes Projects as well as the summer youth exchange program in New York City.

Her curiosity, drive, and generosity influenced me in a variety of ways as I grew to question conventional assumptions, embrace all cultures, and share knowledge/insights with others. As my professional path in the retail world evolved over the years in the US and abroad, these elements were instrumental in developing cultures and formulating successful teams.

“Squanto and the Pilgrims: On Planting Corn ‘in the manner of the Indians’” by Lynn Ceci in The Invented Indian, edited by James Clifton https://books.google.com/books?id=2NszDwAAQBAJ&pg=PT85&lpg=PT85&dq=invented+indian+lynn+ceci&source=bl&ots=W5EX5X82w4&sig=ACfU3U2NgcJnfRCNr9q4VOs3KpR1mqpnQA&hl=en&sa=X&ved=2ahUKEwi9h9zXr6XgAhUOwlkKHdsPB1UQ6AEwAnoECAcQAQ#v=onepage&q=invented%20indian%20lynn%20ceci&f=false

“Fiscal Crisis is Old Hat, 300 Years Old”by Boyce Rensberger,New York Times,5/6/77 https://www.nytimes.com/1977/05/06/archives/fiscal-crisis-is-old-hat-300-years-old.html

“The Deeper Past”in Unearthing Gotham by Anne-Marie Cant well and Diana di Zerega Wall https://books.google.com/books?id=-b3IU_iWZ6kC&pg=PA110&lpg=PA110&dq=unearthing+gotham+Lynn+ceci&source=bl&ots=JCi-lZgTJY&sig=ACfU3U26vH2T65V0gDmrAUbSzN327TwCJQ&hl=en&sa=X&ved=2ahUKEwjOyY2vsaXgAhWpq1kKHfFFA1cQ6AEwB3oECAkQAQ#v=onepage&q=unearthing%20gotham%20Lynn%20ceci&f=false

Mannahatta: A Natural History of New York Cityby Eric W. Sanderson https://books.google.com/books?id=iURDAgAAQBAJ&pg=PT145&lpg=PT145&dq=manahatta+lynn+ceci&source=bl&ots=r30DG1LMAj&sig=ACfU3U0h7b7jO5A2ZQLXFboPVGO3XmyekA&hl=en&sa=X&ved=2ahUKEwic9pyEsqXgAhUMnFkKHU7LCVgQ6AEwCnoECAYQAQ#v=onepage&q=manahatta%20lynn%20ceci&f=false

Captain Joseph Ceci

The son of first-generation Italian immigrants living in Corona, Queens, Joe became a P-47 fighter pilot at the age of 19 and fought over the Pacific for the duration of two wars. Upon his return, he attended CUNY where he met Lynn. They moved out of the city to Long Island to raise a family, where he joined the rapidly growing airline industry and became a captain for American Airlines. He piloted aircraft ranging from DC-6 to B747 for more than thirty years, which included multiple assignments for the Kennedy/Johnson campaign, and was an active member of the Allied Pilots Association Flight Safety Group. Additionally, with his strong dedication to community and concern with the socioeconomic disparity in our neighborhood, Joe assumed a leadership role with Hector Gayle on the Town of North Hempstead Urban Renewal Agency to build 200 units of affordable housing. He also served as president of the board of his local library in Locust Valley, New York.

Over the years my father would come home from his travels sharing inspiring stories of leadership, teamwork, and passenger service in a physical space at 35,000 feet. Again, there were many valuable lessons learned about working hard, leading people, and exceeding standards that directly applied to my retail experience. He fed my passion for travel and conviction that this is truly one world, that humanity has more in common with one another than differences, and that your journeys shape who you are. Six continents later,I know this to be true.

“A $30 Million Urban Renewal Project is Rising in Roslyn, L.I.,” New York Times,11/6/77 https://www.nytimes.com/1977/11/06/archives/brooklyn-pages-a-30-million-urban-renewal-project-is-rising-in.html

I reflect back over the years and am grateful for the tremendous examples set forth by Lynn and Joe, from which I have incorporated key attributes and experiences, truly shaping the man that I am today. Influencers indeed. . . .

About the contributor
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Tim Ceci

Tim Ceci has served a wide variety of retail brands in executive leadership roles in the United States and abroad.

Tim builds solid organizational foundations and vibrant work environments that maximize the customer experience and potential for growth. His expansive knowledge of key retail categories (monobrand/multibrand, luxury/contemporary, hardline/softline, full-price/off-price, for- profit/nonprofit) and diverse formats (multistore, flagship, freestanding, concession, pop-up, warehouse sale events) stems from working with iconic brands such as Nordstrom, Celine, Barneys New York, Saks Fifth Avenue, National Graphic, Nike, Gap International, and Pier 1 Imports.

Tim’s mission is to support organizations that are new to the marketplace, in need of help with their brand identity, or seeking fresh ideas in order to advance to the next level of growth in the evolving omni-channel landscape. As corporate executive, partner, team leader, or consultant, he uses a 360-degree approach to achieve strategic objectives and leverage the core disciplines of finance, merchandising, operations, marketing, visual presentation, and customer service to drive results.

Tim is well respected in the industry as a mission-focused leader possessing the high degree of emotional intelligence necessary to develop complex global businesses. He is a connector of people and ideas, sharing his experience and expertise as an adjunct professor at LIM College; a board member at Brooklyn Fashion Incubator, Oumlil, and Yacker Talent; an advisor to Qvalon (New York) and Retail Hive (London); and a volunteer at Riverside Park Conservancy (New York) and Beacon for Change (South
Africa).

Tim has a BA in Business Administration and Marketing from Hofstra University, is an avid marathon runner, and resides in New York City.

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