The Digital Partnerships Manager will be responsible for day-to-day oversight of our Affiliate programs, Digital Marketing programs, Influencer networks and marketplace partnerships.
- Digital Analysis, creating daily, weekly and monthly KPIs to drive sales and new customers.
- Presenting insights and recommendations to drive sales and conversion for the channel.
- Create the strategy and manage all day to day activities for the affiliate channel.
- Recruit new affiliates and develop partnerships that align with us as a brand.
- In partnership with PR, create ways to work with influencers leveraging commission structures and relationships.
- Monitor performance and analyze activity, optimize for channel and meet KPI’s.
- Develop automation, feed management, and data structures, along with business strategies, to further build the channel.
- Work with influencer networks and partners for specialized campaigns.
- Look at both digital and omni partnership opportunities to drive revenue.