Data Analyst, Media Optimization

Summary

The Data Analyst on the Digital Analytics team collects, analyzes and presents marketing channel performance data to improve marketing efficiency and drive customer growth. This hybrid role partners with stakeholders to mine digital behavioral data, apply statistical and predictive methods, and communicate insights to inform business decisions.

Responsibilities

• Partner with key stakeholders to define and solve data analysis problems
• Mine complex digital behavioral data and transform it into actionable information
• Apply statistical methods, data modeling, and predictive analysis to answer strategic questions
• Develop advanced data visualizations to communicate findings to business stakeholders
• Present insights that enable decision making and drive business value
• Provide professional customer service and ownership in supporting stakeholders
• Demonstrate productivity through efficient time use and commitment to results

Requirements

• Quantitative degree in mathematics, statistics, computer science, engineering, or similar discipline
• 1+ years of corporate data analysis experience in online analytics
• Strong experience with SQL
• Familiarity with Python
• Experience with data visualization tools such as Looker or Tableau
• Good verbal and written communication skills to convey results to non experts