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Market:CA - Los Angeles, NY - New York
Industry Segment:Luxury Menswear
Category:Marketing, Merchandising, Strategy
Seniority:President/C-Suite, Vice President
Job Type:Freelance, Full time, Part time
Remote? Hybrid
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In House Role

Brobston Group is managing the hiring process. Our team screens all applicants and coaches you through the interview process.

Job Description

 

Summary

We are seeking an Executive Brand Development Consultant to play a pivotal role in launching a new men’s luxury streetwear brand. This individual will collaborate closely with the brand founder to sculpt the brand’s identity from the ground up. Your expertise will guide the development of the target market, client segmentation, pricing strategies, product categories, and marketing channels. This role is critical in setting the direction for the brand and establishing a solid foundation for its future growth.

Duration

Initial 6-month contract with the expectation of extension based on momentum and results.

Key Responsibilities

  • Brand Strategy Development: Work with the founder to define and articulate the brand’s unique value proposition, ensuring it resonates with the targeted luxury market.
  • Market and Client Segmentation: Identify and analyze potential markets and customer segments to strategically position the brand for success.
  • Product and Category Innovation: Oversee the development of product categories, aligning them with market demands and brand ethos.
  • Pricing Strategy: Establish pricing structures that reflect the brand’s luxury positioning while ensuring market competitiveness.
  • Marketing and Sales Channels: Develop comprehensive marketing strategies utilizing the most effective channels to reach and engage the target audience.
  • Team Building and Leadership: Influence the hiring process of key positions, including a creative director/designer, to build a talented and cohesive team.
  • Operational Excellence: Work alongside the founder to streamline operations, ensuring the brand’s vision is executed efficiently and effectively.
  • Market Analysis and Adaptation: Continuously analyze market trends and adapt brand strategies to maintain relevance and competitive edge.
  • Stakeholder Engagement: Engage with investors, partners, and other key stakeholders to align efforts and foster collaborative relationships.

Requirements
  • Experience: Minimum of 15 years in men’s luxury fashion, with a proven track record of successful brand development and deep merchandising expertise.
  • Strategic Vision: Exceptional ability to develop and implement strategic brand development plans.
  • Leadership: Strong leadership skills with experience influencing and building high-performing teams.
  • Market Insight: Deep understanding of luxury fashion trends, consumer behavior, and competitive landscapes.
  • Flexibility: Openness to travel and adaptability to work in a dynamic startup environment.
  • Communication: Excellent communication and interpersonal skills to effectively convey concepts and strategies.
  • Innovation: A creative and innovative mindset, with the ability to think outside the box and challenge conventional norms.

 

MarketCA - Los Angeles, NY - New York
Industry SegmentLuxury Menswear
CategoryMarketing, Merchandising, Strategy
SeniorityPresident/C-Suite, Vice President
Job TypeFreelance, Full time, Part time
Remote? Hybrid
Copied

In House Role

Brobston Group is managing the hiring process. Our team screens all applicants and coaches you through the interview process.

Industry Segment: Luxury Menswear
No data was found
Executive Brand Development Consultant
Confidential Company
NY/LA
Luxury Menswear
Freelance, Full time, Part time
Posted 2 months ago

In House Role

Brobston Group is managing the hiring process. Our team screens all applicants and coaches you through the interview process.

Copied

Executive Brand Development Consultant

Posted 2 months ago
NY/LA
Market: CA - Los Angeles, NY - New York
Industry Segment: Luxury Menswear
Category: Marketing, Merchandising, Strategy
Seniority: President/C-Suite, Vice President
Job Type: Freelance, Full time, Part time
Remote? Hybrid

In House Role

Brobston Group is managing the hiring process. Our team screens all applicants and coaches you through the interview process.

No data was found
Executive Brand Development Consultant
Confidential Company
NY/LA
Luxury Menswear
Freelance, Full time, Part time
Posted 2 months ago

In House Role

Brobston Group is managing the hiring process. Our team screens all applicants and coaches you through the interview process.

Job Description
Copied

Executive Brand Development Consultant

Confidential Company

NY/LA

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