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Analyst, Marketing- BG
Neiman Marcus
Irving
Department Stores, Luxury Fashion, Luxury Menswear
Full time
Posted 3 weeks ago
Copied
Market: TX - Dallas
Industry Segment: Department Stores, Luxury Fashion, Luxury Menswear
Category: Data and Analytics, eCommerce
Seniority: Associate
Job Type: Full time

Marketplace Role

As a service to our candidates we present 1000’s of luxury industry roles as part of our Marketplace offering. For these jobs you will be forwarded to the brand to apply directly.

Job Description

Key Performance Elements/Responsibilities:

  • Perform actionable diagnostic analysis on category and site merchandising performance to produce quality insights, drive business strategies and maximize organizational efficiencies
  • Be the Subject Matter Expert, both technically and functionally, on web analytics and perform the most complex and challenging analytics efforts. Query, manipulate and transform data from multiple sources to produce a comprehensive view of customer behavior across all selling (online/offline) and marketing channels (digital/print)
  • Develop analytically sound approaches to answering business questions while demonstrating resourcefulness in obtaining and cleansing data when comprehensive information is not available
  • Lead the effort to improve overall analytics effectiveness including advanced segmentation and personalization for use on the site as well as in executive dashboards, alternative key performance metrics, funnel analysis, and function specific reports. Ensure that the analysis includes actionable insights that are appropriately calibrated and communicated to different levels and groups with the organization.
  • Establish strong relationships with business stakeholders and executives and become a trusted advisor for analytics, business insights, site changes, and new initiatives and opportunities. Deliver regular and effective updates to senior executives (Vp/SVp/C level).
  • Partner with other analytical teams, It, and vendors to leverage various data sources in our new Enterprise Data Warehouse and deliver solutions that provide deep insights into customer behavior across the channels and touch points through which customers interact with Neiman Marcus.
  • Manage multiple initiatives, work streams, and priorities and ensure the team has clear direction in a constantly evolving environment. Also manage expectations across brands and departments.
  • Participate in industry forums and leverage vendor relationships to bring leading industry knowledge and best practices in web analytics to Neiman Marcus.

Requirements:

Minimum Entry Education and Experience:

  • 4-year Degree, preferably in a quantitative or technical subject such as in Marketing, Finance, Economics, Mathematics, Engineering, or Computer Science
  • 2+ years of experience working in web analytics using Adobe Analytics or in a highly analytics area.
  • Experience using any coding language (Sql, Sas, Python or R) to transform, manipulate and analyze data preferred
  • Experience using data visualization tool (Tableau, PowerBi)
  • Passion for excellence. High energy, self-motivated, and results oriented
  • Demonstrated strategic thinker and ability to bring innovation and leadership.

Knowledge/Skills/Abilities:

  • Strong organizational skills to manage multiple work requests and projects.
  • Ability to effectively prioritize initiatives and collaborate across teams with ability to work under tight timelines and with quick turnarounds as needed.
  • Demonstrated ability to build strong working relationships with Senior Executives, business leads, and key internal and external partners.
  • High level of business acumen. Retail industry knowledge a strong plus.
  • Excellent verbal and written communication skills. Ability to effectively present analytics data to Senior Executives and business users.

About Neiman Marcus

NMG and our brands—Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow—are relationship businesses that lead with love for our customers, associates, brand partners, and communities. Our strategy of integrated luxury retail is about creating long-term relationships with our customers. It’s this connection that creates emotional and high lifetime value potential.

Leveraging the expertise of our 9,000+ associates, we exhibit a growth mindset in how we deliver across our three channels of in-store, ecommerce, and remote selling. In addition, we are continuing to make investments in data and technology that allow us to scale a personalized luxury experience.

Analyst, Marketing- BG
Neiman Marcus
Irving
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Analyst, Marketing- BG
Neiman Marcus
Irving

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