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Digital Coordinator, Digital Talents
Christian Dior
New York
Luxury Fashion, Luxury Menswear
Full time
Posted 3 weeks ago
Market: NY - New York
Industry Segment: Luxury Fashion, Luxury Menswear
Category: Social Media
Seniority: Coordinator
Job Type: Full time

Marketplace Role

As a service to our candidates we present 1000’s of luxury industry roles as part of our Marketplace offering. For these jobs you will be forwarded to the brand to apply directly.

Job Description

Job Purpose:

Supports Communications & Image team to ensure a strong and impactful Dior presence with digital talents across all social media platforms, including Instagram, TikTok, Snapchat and YouTube; supports the efforts of Dior’s Global HQ by building strong relationships with digital content creators and tastemakers throughout the fashion and lifestyle industries.

Profile

Tasks And Responsibilities

  • Support digital public relations strategy to enhance brand image and increase retail and e-commerce sales
  • Develop and maintain relationships with digital creators, increasing social media coverage with talents across the Us and Canada to better enhance the exposure of Dior products in quality and quantity
  • Work with the Paris digital communications team to create and implement global digital communications strategies in the Us and Canada
  • Liaise with merchandising and e-commerce teams to ensure cohesive message delivered in tandem with seasonal buys
  • Manage sample requests, trafficking and send outs across all digital creator shoots and influencer talent loans
  • Work closely with the Digital Coordinator (ePr) on all digital strategies to ensure a coherent messaging across online and social; support each other on overarching projects
  • Complete monthly DMR checks to ensure all content is recorded in the platform
  • Assist with and manage digital talent outreach including proactive and reactive media pitching, special projects, etc
  • Assist and support department as directed by carrying out administrative assignments accurately and in a timely manner
  • Execute and distribute daily, weekly, and project-based social media press reports
  • Research competitive activity and conceptualize digital talent initiatives
  • Collaborate with advertising, merchandising and ecommerce departments to identify key digital creator opportunities.

Additional Information

Requirements

  • Minimum 3 years of Public Relations experience with a luxury fashion brand; Experience working directly with digital creators and respective managers/agents preferred
  • Strong understanding of the fashion and lifestyle industries as it relates to digital and social media
  • Strong knowledge of social media platforms, trends, and the competitive landscape
  • Excellent communication and interpersonal skills; ability to communicate across the organization at all levels
  • Strong planning and organizational skills with a sense of priority and attention to detail
  • Ability todemonstrate tact and discretion in preparing, disclosing, and handling information of a confidential, controversial and sensitive nature
  • Strong knowledge of Microsoft Office programs (ie; Excel, Access, PowerPoint, Word)
  • Ability to operate all equipment and programs necessary to perform the job including a strong knowledge of Fashion GPS
  • Proven track record of successful talent outreach and relationship building

About Christian Dior

Christian Dior was the designer of dreams. In founding his House in 1947, marked by the revolution of the New Look, he metamorphosed his reveries into wonderful creations. His visionary spirit never ceased to make Clients all over the world feel more beautiful, an inspiration for his successors to this day.

Christian Dior Couture, the House of Dreams, is recognized for its French heritage & vibrant culture sublimating its unique Savoir-faire and Creativity through empowering “metiers d’art”. Our Maison is a destination for sustainable growth & success where we shape the future of our Talents in a positive, authentic & generous environment. We bloom & deliver excellence with passion, determination, courage & optimism to offer meaningful & daring codes.

Rich in exceptional heritage, with a community of more than 8.000 talents, our House embodies Christian Dior’s “House of Talents” today more than ever.

Digital Coordinator, Digital Talents
Christian Dior
New York
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Digital Coordinator, Digital Talents
Christian Dior
New York

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