Brand Specialist

As a Brand Specialist, you will be responsible for driving growth in branded categories through various channels. You will achieve national sales goals by coordinating and training the sales team and engaging with customers. Your role will involve regular practice visits to maximize sell-through opportunities for EssilorLuxottica's newest products.

• Develop and implement strategies to drive branded growth within your geography.
• Execute business objectives by influencing Account Executives and Sales Reps.
• Serve as a technical expert in lens technology and educate doctors at local workshops.
• Achieve national sales forecasts and ensure compliance with territory planning activities.
• Assist in building key accounts business plans and coach sales teams on selling processes.
• Complete reports and administrative duties accurately and timely.
• Travel 40-50% of the time for business purposes.

• 3-5 years of outside sales experience with demonstrated results.
• Strong consultative selling and sophisticated presentation skills.
• Technical capability in lens, audiology, medical device, or tech space.
• Proven leadership, management, and communication skills.
• Proficiency in computer skills including Excel, PowerPoint, Word, and Outlook.
• Bachelor’s degree and ABO Certification preferred.