Brand Specialist

As a Brand Specialist, you will be responsible for driving growth in branded categories through various channels. You will achieve national sales goals by coordinating and training the sales team and engaging with customers. Your role will involve regular practice visits with Eyecare Providers to maximize sell-through opportunities of EssilorLuxottica's newest products.

• Develop and implement strategies to drive branded growth within your geography.
• Execute business objectives by influencing Account Executives, Sales Reps, and direct customer interactions.
• Act as a technical expert in progressive, photochromic, and AR lens technology.
• Achieve national Brand group sales forecasts.
• Present and educate doctors at local workshops.
• Ensure compliance with territory and account planning activities to achieve regional sales goals.
• Assist in building key accounts business plans.
• Train on Nuance complete pair technology to enable ECPs to maximize productivity.
• Coach the sales team on the selling process to achieve regional sales goals.
• Complete reports and administrative duties accurately and timely.

• 3-5 years of outside sales experience with demonstrated sales results.
• Strong consultative selling and sophisticated presentation skills.
• Technical capability in lens, audiology, medical device, or tech space.
• Proven leadership, management, and communication skills.
• Proficiency in computer skills including Excel, PowerPoint, Word, and Outlook.
• Bachelor’s degree and ABO Certification preferred.