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Moët Hennessy

Founded in 1971

Consumer Engagement Director

Type
Full time
Industry
Spirits and Beverage
Location
Houston, TX
Category
Marketing
Remote
Hybrid
Seniority
Director

Application Type

Marketplace (external)

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Job Description

Summary

As a Consumer Engagement Director at SirDavis Whisky, you will play a pivotal role in designing a global consumer engagement framework for brand campaigns. You will ensure that marketing plans resonate with global target audiences, leading consumer connections planning across various digital platforms.

Responsibilities
  • Develop and implement 360-degree consumer campaign execution with a focus on digital ecosystems.
  • Leverage consumer insights to design engagement frameworks for brand campaigns.
  • Lead digital marketing tactics from briefing to execution and optimization.
  • Develop launch toolkits including messaging and media assets.
  • Support creative and agency briefing for engagement tactics.
  • Ensure clear messaging and coordination across decentralized organizations.
  • Develop strategic partnerships and implement high-impact marketing programs.
  • Lead content planning in collaboration with the Creative Director.
Requirements
  • Bachelor’s degree required.
  • 10+ years in consumer engagement strategy.
  • 5+ years working across media/partnership platforms.
  • In-depth knowledge of marketing principles and digital marketing.
  • Ability to present and communicate at a senior level.
  • Experience in luxury consumer goods or wine and spirits industry preferred.
  • Strong leadership and critical thinking abilities.
  • Highly organized with budget management skills.

We have summarized this job description for you, click apply to see more details from the employer.

Company Intro

Moët Hennessy, the Wines and Spirits Division of LVMH, regroups twenty-five Maisons, many of which have been around for centuries, while others are just starting their journey.

Our vision is to lead the future of luxury Wines and Spirits from nature to communities.

Located in the most prestigious terroirs around the world, we have unique savoir-faire from winemaking to art de vivre, hospitality, and brick-and-clicks retail management to craft exceptional experiences for consumers.

For many years, with the ambition to pass on a better world to future generations, we have been committed to the Living Soils Living Together program structured around four key commitments: Regenerating our Soils, Mitigating our Climate Impact, Engaging society, and Empowering our People. Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all.

As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally.

Ao Yun, Ardbeg, Armand de Brignac, Belvedere, Cape Mentelle, Chandon, Château d’Esclans, Château Galoupet, Cheval des Andes, Clos19, Cloudy Bay, Dom Pérignon, Eminente, Glenmorangie, Hennessy, Krug, Mercier, Moët & Chandon, Newton, Numanthia, Ruinart, Terrazas de los Andes, Veuve Clicquot, Volcán de mi Tierra, Woodinville.

Our Maisons which have a LinkedIn page are listed in the “Affiliated companies” area. To learn more about Moët Hennessy in the world, refer to our Life section and swipe to see the full list of geographic regions. From grape to consumer, we offer a wide variety of career opportunities worldwide. All offers are centralized in the Jobs section.

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