Digital Marketing Manager - Publisher Partnerships

Summary

The Digital Marketing Manager - Publisher Partnerships leads strategy, planning, and execution for third-party media partnerships with publishers, editorial outlets, and content partners. The role owns partnership investments and performance while coordinating with internal marketing teams and external partners.

Responsibilities

• Lead annual partnership planning, partner negotiations, and development of evaluation and onboarding criteria.
• Own partner budgets, print media strategy, campaign execution, and optimization against business objectives.
• Build cross-channel partnership opportunities and coordinate with affiliate, brand, creative, and enterprise marketing teams.
• Manage partner relationships, meetings, content reviews, and executive-level performance reporting.

Requirements

• Bachelor's degree in marketing, business, advertising, or a related field.
• At least 8 years of experience in partnership marketing, media, public relations, or brand marketing.
• Experience negotiating relationships with media, editorial, or content partners and evaluating partnership opportunities.
• Strong data fluency and ability to turn performance results into strategic recommendations.