Summary
Lead and operate the local e-commerce business for the brand in Japan, overseeing Kenzo.com and ZozoVilla to drive sales, profitability, and a best-in-class customer experience while collaborating with local teams and HQ Digital.
Responsibilities
- Develop and execute e-commerce business strategy to achieve net sales and ROC targets.
- Analyze sales and online KPIs to optimize traffic, conversion, customer journey, and e-merchandising.
- Manage stock allocations and inventory for direct and marketplace channels to minimize depreciation.
- Oversee logistics, order management, payment security, and fraud monitoring.
- Coordinate website content, product information, and collection presentation with HQ and local calendar.
- Set up commercial operations such as private sales and price books within Salesforce.
- Collaborate with HQ and local agency to optimize SEM and digital marketing performance.
- Manage CRM campaigns, customer service inquiries, NPS improvement, and e-clienteling activities.
- Lead local e-commerce projects, user tests, and implementations.
Requirements
- 3-5 years prior e-commerce experience, preferably in fashion.
- Operationally strong, proactive, and able to collaborate with local stakeholders and HQ.
- Experience with Salesforce (SFCC, SFSC), GA4, PIM tools, and BI tools such as Tableau.
- Data-driven mindset with project management skills and stakeholder management experience.
- Knowledge of personal information protection and ability to handle confidential information.
- Ability to prioritize, make decisions, and manage multiple tasks in a flexible manner.
- Strong problem solving and logical thinking abilities.
- Excellent copywriting skills in Japanese and fluency in Japanese and English.