Regional Retail Director, West

Summary

Regional Retail Director based in Los Angeles responsible for managing TAG Heuer boutiques, franchise boutiques and outlets across the West Coast region. The role focuses on maximizing sales and profitability, upholding brand image and leading multi-unit teams while partnering with corporate functions to execute market strategies and talent development.

Responsibilities

• Lead and develop a multi-unit leadership team to achieve sales and commercial targets across boutiques, franchises and outlets.
• Define regional strategies to maximize sales, conversion and client development, emphasizing clienteling and use of Salesforce/CDC tools.
• Partner with Merchandising and Planning to ensure optimal assortment and product availability for stores.
• Manage franchise relationships to ensure consistent client journeys, service standards and performance monitoring.
• Oversee retail operations and internal control procedures, including end-to-end new store openings and Cegid processes.
• Analyze store performance, drive business development initiatives, and collaborate on marketing and event concepts.

Requirements

• 8+ years of luxury retail experience, ideally in a multi-store environment.
• Proven multi-unit leadership with experience in coaching, talent development and succession planning.
• Strong commercial acumen with ability to analyze sales performance and drive results.
• High level communication, organizational skills and digital literacy.
• Ability to travel and work a flexible schedule (approximately 70% travel).