SummaryAs a Senior Manager of Social Media Content at Fresh, you will lead the creation of innovative and engaging visual content across social media platforms. Based in New York, you will work in a hybrid environment, collaborating with global teams to align content with Fresh's brand storytelling and social strategy.
Responsibilities- Spearhead the creation of original visual content for social media, aligning with Fresh's brand storytelling and social strategy.
- Champion digital-native innovation by exploring and implementing cutting-edge formats and executions.
- Collaborate with global social strategy and creative teams to synchronize content creation.
- Elevate brand storytelling through compelling visual narratives and new content franchise approaches.
- Oversee and execute all phases of social-first production, from pre-production to post-production.
- Develop and implement brand style guidelines and design toolkit for social media formats.
- Participate in ongoing analysis of social media trends and competitive landscape.
- Manage and optimize resources by engaging with content artists and providing art direction.
Requirements- 7+ years of experience in content artist roles at agencies, studios, or in-house.
- Experience with photography, videography, and editing.
- Proficiency in Adobe Programs (Premiere, After Effects, Photoshop, Illustrator, and InDesign).
- Strong communication skills and ability to articulate and document creative concepts.
- Understanding of frame composition and studio tools.
- Ambition to learn more with a curious mindset.
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