Summary
Support the Global Social team in project management, administration, and delivery of social media campaigns from brief to publishing while contributing to strategic, insights-led content for social platforms. The role focuses on operationalizing campaigns, ensuring quality control and consistency across regions, and optimizing content to drive audience growth and engagement.
Responsibilities
- Support storytelling and publishing cadence to achieve audience growth across owned earned paid and shared channels.
- Brief and publish social content for multiple brand lines across all social platforms.
- Develop content marketing strategies targeting audience acquisition engagement and brand awareness.
- Leverage user behavior insights to inform the content strategy roadmap.
- Oversee quality control brand elevation and final production of digital content with regional teams.
- Collect results analyze performance and develop actions to drive future strategies.
- Align platform efforts to guidelines and standards to ensure consistency across social channels.
- Optimize omni-channel experience ensuring consistency between regions stores and online.
Requirements
- Ability to build productive relationships with key partners and influence outcomes.
- Digital curiosity and passion to learn new rapidly evolving platforms.
- Strong attention to detail with exemplary analytical capabilities.
- Ability to partner effectively with stakeholders at different levels.
- Understanding of and interest in business financials ROI and profitability.
- Demonstrated critical thinking and decision making for the business.
- Team player with ability to juggle priorities and adapt to changing situations.
- Willingness and passion for serving as the customer advocate.
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