Sr. Manager Special Events

Summary

The Senior Manager Special Events leads planning and execution of high-profile in-store and off-site events to drive brand presence and sales. This role partners with cross-functional teams to create distinctive experiences that align with brand strategy and customer expectations.

Responsibilities

• Develop and manage event concepts from ideation through execution.
• Coordinate logistics including vendors, venues, and timelines.
• Lead event budgets and ensure financial targets are met.
• Collaborate with marketing, visual merchandising, and store teams.
• Oversee event staffing and on-site operations.
• Manage relationships with external partners and vendors.
• Ensure brand standards and customer experience consistency.
• Analyze event performance and report outcomes to leadership.

Requirements

• Minimum 6 years of experience in events or related roles.
• Proven track record managing large scale special events.
• Strong project management and organizational skills.
• Excellent communication and stakeholder management abilities.
• Experience managing budgets and vendor relationships.
• Ability to work flexible hours including evenings and weekends.