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Company: ATM Anthony Thomas Melillo

Insights Blog

Company: ATM Anthony Thomas Melillo

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In February 2012, designer Anthony Thomas Melillo launched his most personal and passionate project, ATM Anthony Thomas Melillo. Initially starting with the creation of the perfect t-shirt, the brand has since blossomed into a full lifestyle collection, offering luxurious sportswear for men, women, and children. This endeavor wasn’t just about starting another brand, it was about creating something new, special, and deeply personal.

ATM stands apart in its commitment to quality and comfort, with garments manufactured using the finest fabrics. From the purest Peruvian cotton to the softest cashmere and most luxurious silk, the collection embodies a modern ease that is reflective of the ATM lifestyle. To ensure the perfect fit and feel for each item, Melillo spent months with the factory perfecting the weight, fit, and drape of each of the core ATM styles.

Melillo’s collection stays true to the brand’s DNA, embodying relaxed elegance. In a nod to personal connection, Melillo’s initials, tattooed on his right arm since his youth, are printed under the right arm of every ATM tee in the exact same location as his tattoo. This detail speaks to the brand’s commitment to personal touches, reinforcing that it’s these little extras that truly make the brand personal and unique.

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