Area Brand Manager, Luxury

Summary

The Area Brand Manager serves as the primary contact for Ralph Lauren brands across assigned wholesale partner stores. This remote role builds account relationships and executes strategies to grow sales and profitability across a geographic area.

Responsibilities

• Monitor business performance and share regular recaps of sales trends, key programs, class selling, average unit retail, and margin opportunities.
• Partner with store management, sales, planning, and retail development teams to identify and act on business opportunities.
• Assess in-store presentation and execute merchandise statements, seasonal floor moves, inventory processing, and maintenance standards.
• Coach and train store teams on product knowledge, selling techniques, and strategies to improve full-price sales.

Requirements

• Strong business acumen and comfort working with sales and performance metrics.
• Ability to build influential, collaborative relationships and communicate a clear vision.
• Self-motivated, independent approach and professional attitude.
• Basic computer knowledge and photography skills.
• Ability to lift 50 pounds.