Brand Image Manager, Wholesale, South Florida

Summary

The Brand Image Manager oversees visual presentation and creative execution across wholesale locations in South Florida. This role translates global creative direction into market-specific installations and store experiences while maintaining Ralph Lauren brand standards.

Responsibilities

• Manage interior and window installations, seasonal changeovers, props, and creative elements.
• Develop location-specific design specifications and maintain store presentations through merchandising and regular walkthroughs.
• Source vendors and creative materials, manage installation budgets, and plan work in alignment with the creative calendar.
• Manage and train coordinators, recruit freelance staff as needed, and partner with Brand Image, Retail Development, and other stakeholders.
• Travel to multiple locations and support projects beyond the territory or standard maintenance cycles.

Requirements

• Experience in visual presentation and apparel styling, preferably in luxury retail or wholesale.
• Strong organizational, time-management, communication, and team leadership skills.
• Ability to travel between store locations and conduct installations during evenings, early mornings, and weekends.
• General proficiency with Word, Excel, and Outlook, and a strong understanding of the Ralph Lauren brand aesthetic.