E-Commerce Intern - Digital Marketing Focus

The E-Commerce Intern at Loro Piana North America will support the growth of the online business with a focus on paid media performance and website analytics. This role offers an opportunity to learn about global e-commerce operations and contribute to the success of a prestigious luxury brand.

• Support the E-Commerce NA team, focusing on Digital Marketing and analytics.
• Maintain and organize the E-Commerce NA Activation Calendar.
• Create trackers for monitoring performance across product launches and marketing campaigns.
• Spearhead the briefing process for digital campaigns on platforms like Meta, TikTok, Google, and Pinterest.
• Collaborate with HQ, creative teams, and external agencies for seamless project management.
• Create and maintain templates for internal E-Commerce Bulletins.
• Develop a competitive brand monthly e-commerce activation report.
• Run Ad Hoc Analysis for E-Commerce site performance.
• Monitor site updates and provide feedback to NA and HQ teams.
• React to Ad Hoc team and client requests as needed.

• Strong understanding of e-commerce, user experience, and digital media.
• Affinity for luxury, fashion, and leather goods.
• Experience with 3rd party digital marketing partners.
• Proactive project management skills.
• Excellent verbal and written communication skills.
• Proficiency in Microsoft Office tools and Google Analytics.
• Good understanding of CRM, email, and client segmentation analysis.
• Positive, collaborative, and energetic attitude.