Summary
The Site Merchandising Manager executes digital merchandising strategies and seasonal launches to support commercial objectives and improve the customer experience. This role analyzes site and product performance, optimizes product presentation, and partners with cross-functional teams to maintain and enhance the ecommerce experience.
Responsibilities
- Manage merchandising across the homepage, navigation, product listing pages, and product detail pages.
- Coordinate seasonal launches, including product setup, categorization, copy management, and merchandising.
- Analyze business performance, product categories, conversion trends, search activity, and customer engagement to identify opportunities and recommend improvements.
- Manage product assortments and sorting strategies based on inventory, priorities, marketing initiatives, and performance data.
- Maintain ecommerce image trackers and seasonal shot lists, coordinating image workflows with Creative Services.
- Partner with Merchandising, Buying, Creative Services, Marketing, Ecommerce, and third-party vendors on site updates, personalization, and product recommendations.
- Prepare seasonal hindsight reports and manage weekly site cleanups based on inventory changes.
Requirements
- Four to five years of experience in digital, ecommerce, or site merchandising.
- Bachelor's degree.
- Strong analytical, organizational, written communication, and verbal communication skills.
- Proficiency in Microsoft Office and Google Analytics.
- Salesforce Commerce Cloud experience preferred.
- Ability to multitask, learn quickly, and work collaboratively with attention to detail.
