Head of Public Relations and Communications

As the Head of Public Relations and Communications, you will lead the US communications strategy for NET-A-PORTER and MR PORTER, maximizing earned media coverage and managing brand reputation. You will collaborate closely with internal teams to develop newsworthy ideas and events that strengthen brand equity, serving as an internal ambassador.

• Drive awareness and enhance brand familiarity through earned media coverage.
• Build relationships with senior media contacts to secure impactful media coverage.
• Collaborate with global teams to establish U.S. earned media targets.
• Elevate the profiles of spokespeople through media opportunities and events.
• Collaborate with the US Marketing Director to shape and deliver events and partnerships.
• Work with HQ teams and strategic brand partners to identify marketing and PR strategies.
• Leverage network of influencer contacts for opportunities via onsite content and events.
• Budget planning and management in collaboration with Global PR team.
• Provide direction and guidance to the US PR team.

• Previous experience in a Senior PR position within the luxury fashion industry.
• Solid understanding of the luxury fashion industry in the digital space.
• Significant experience managing and developing a team.
• Exceptional writing skills.
• Proven commercial experience in a fast-paced environment.
• Strong senior media and influencer contacts.
• Proven track record of creating a positive impact through PR strategy.
• Excellent communication and presentation skills.
• Creative and strategic thinker.