Senior Brand Marketing Manager - Womens Collection and Lauren

As a Senior Brand Marketing Manager for the Women's Collection and Lauren at Ralph Lauren, you will play a crucial role in supporting the Global Marketing team. Your focus will be on developing and executing global brand campaigns to elevate the Ralph Lauren Women's brands worldwide, driving sales and enhancing brand presence.

• Leverage data and insights to identify brand opportunities and inform marketing strategy.
• Collaborate with cross-functional teams to align on key priorities and execute campaigns.
• Develop and implement global marketing strategies for Collection and LRL brands.
• Guide the development of creative concepts and manage the creative briefing process.
• Track and analyze campaign performance and manage budgets for specific campaigns.
• Provide clear communication to stakeholders and contribute to Senior Management presentations.
• Identify industry trends and update global marketing calendars.

• 5+ years of marketing experience, preferably in fashion or womenswear.
• Strong knowledge and passion for women's fashion and marketing.
• Experience with 360 marketing processes and digital/social media platforms.
• Excellent interpersonal, written, verbal, and presentation skills.
• Proficiency with Microsoft Office Suite.