Area Brand Manager

Summary

The Area Brand Manager serves as the primary contact for Ralph Lauren brands across an assigned group of stores. This remote role develops wholesale partner relationships and executes strategies to grow sales and profitability across a geographic area.

Responsibilities

• Monitor business performance, analyze sales trends, and share regular business recaps and opportunities with internal partners.
• Collaborate with store management, sales, planning, and retail development teams to identify opportunities and execute growth strategies.
• Assess in-store presentation, implement merchandise standards and seasonal floor moves, and maintain inventory processing and stockroom organization.
• Coach store teams through product and selling seminars, demonstrating techniques to strengthen selling performance.

Requirements

• Strong business acumen, numerical ability, and professional communication skills.
• Ability to build collaborative and influential relationships with internal teams and external partners.
• Self-motivated, independent approach and basic computer and photography skills.
• Ability to lift up to 50 pounds.