Marketing And Events Manager

As the Marketing & Events Manager for ZEGNA North America, you will support strategic brand planning and execute the regional marketing strategy across all channels, including retail and wholesale. You will be accountable for local events, in-store experiences, and marketing initiatives that drive brand awareness and client engagement.

• Allocate and manage the budget for marketing lines.
• Collaborate on planning regional marketing strategy and suggest innovative ideas.
• Work closely with HQ to design and validate local strategy and execution.
• Establish partnerships with cross-functional teams to align on plans and execution.
• Ensure seamless delivery of events with a hands-on mindset.
• Design activations to deliver strong ROMI.
• Develop mall relationships to maximize brand awareness.
• Monitor competitive activities and identify consumer trends.
• Own regional retail marketing activations and support HQ during key brand moments.

• Bachelor's degree or equivalent experience required; MBA preferred.
• 5+ years of experience in luxury marketing, brand management, and event execution.
• Success in creating integrated brand strategies that drive results.
• Outstanding verbal, written, and presentation skills.
• Strong leadership skills to align diverse teams.
• Experience in budget creation and management.
• Strong data analysis capabilities.
• Expertise in managing multiple projects in a fast-paced environment.