Product Manager - Tribeca

As a Product Manager at David Yurman, you will lead the development and execution of our marketing product strategy, focusing on Salesforce Marketing Cloud and Clienteling systems. You will collaborate with cross-functional teams to deliver seamless, data-driven customer experiences and optimize our omni-channel marketing initiatives.

• Develop and execute the marketing product strategy and roadmap, aligning with business objectives and customer needs.
• Utilize expertise in Salesforce Marketing Cloud to optimize marketing campaigns and client outreach.
• Leverage Tulip to support personalized in-store experiences and drive customer engagement and sales.
• Collaborate with cross-functional teams to gather requirements and translate them into actionable plans.
• Define user stories, acceptance criteria, and product requirements for MarTech and clienteling platforms.
• Work closely with development teams to ensure timely delivery of product features and marketing initiatives.
• Monitor and analyze user feedback and marketing metrics to identify areas for improvement.
• Stay up-to-date with industry trends and emerging technologies to drive innovation.
• Serve as a subject matter expert and provide guidance to cross-functional teams.
• Handle critical incidents and coordinate actions to minimize downtime.

• Bachelor's degree in Business, Marketing, Computer Science, or a related field.
• Minimum of 6 years of experience as a Product Manager with a focus on digital marketing.
• Extensive knowledge of Salesforce Marketing Cloud and Tulip.
• Strong understanding of omni-channel best practices and digital marketing strategies.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.
• Self-motivated and proactive with a strong sense of ownership.
• Ability to thrive in a fast-paced, dynamic environment.
• Salesforce certifications in Marketing Cloud are highly desirable.