SummaryAs an Assistant Manager in Fragrance Marketing, you will develop and execute strategic marketing programs for Dior Men’s Fragrance, driving the fragrance strategy in the US market. This role requires strong collaboration, in-depth business analysis, and project management skills.
Responsibilities- Support the Men’s Marketing Director to drive the Men’s Fragrance strategy and deliver ambitious business targets while protecting brand equity.
- Conduct in-depth business analysis and share insights on Men’s Fragrance sales performance, building action-oriented plans to address challenges or capitalize on positive momentum.
- Develop and maintain competitive intelligence and customer knowledge for the North American Fragrance market to drive competitive leadership.
- Influence and build strong relationships with counterparts in HQ/France to ensure alignment and optimization of global brand strategy.
- Collaborate cross-functionally with Paris Office teams, Media, PR, Influencer teams, Sales and Education teams, and Visual Merchandising to drive the Men’s Fragrance Business.
- Analyze and recommend pricing for Fragrance programs and assist in the preparation of company price increase recommendations.
Requirements- 4-5+ years of pertinent experience in Product Marketing, preferably in the Beauty & Fragrance industry.
- Strong analytical skills and experience in business analysis.
- Excellent collaboration and communication skills.
- Strong organizational, project management, and problem-solving skills.
- Ability to build strong relationships and influence cross-functional teams.
- Discretion and judgment in dealing with confidential information and issues.
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