Summary
The Associate CRM Manager will support CRM reporting, campaign execution, and client development initiatives across the Americas region. This role leverages client data and performance insights to inform engagement strategies and drive key CRM priorities. The position works closely with CRM, VIC, Retail, and HQ teams to strengthen client recruitment, retention, and long-term engagement.
Responsibilities
- Develop and maintain recurring CRM reports, ensuring timely, accurate, and actionable insights.
- Monitor CRM KPIs and client performance to identify trends, drivers, and areas of opportunity across the region.
- Conduct client analysis across stores, product launches, events, and seasonal initiatives and generate actionable recommendations.
- Execute CRM campaigns for product launches, events, seasonal gifting, and other key client moments and track performance.
- Build and maintain targeted client lists to support clienteling and business priorities, and manage timelines and cross-functional coordination.
- Serve as a key user of CRM and business intelligence tools, support retail teams, maintain CRM data quality, and support store training and adoption.
- Manage the ordering, tracking, and deployment of seasonal gifting programs.
Requirements
- 3-5 years of experience in CRM, customer management, client development, data analytics, or related fields, preferably in luxury, fashion, or retail.
- Bachelor’s degree in Business, Economics, Analytics, Marketing, or a related field.
- Advanced proficiency with CRM platforms, business intelligence reporting tools, and Microsoft Office, particularly Excel and PowerPoint.
- Strong analytical, problem-solving, written, verbal, and presentation skills with high attention to detail and data integrity.
- Ability to manage multiple priorities in a fast-paced environment, self-motivated and able to work independently.
