Summary
The General Manager North America leads the North America business with full P&L ownership, driving commercial strategy across wholesale, brick and mortar, e-retail and direct channels for the US Canada and Mexico. This senior leader partners with global teams and leads Sales Education Planning Marketing and Visual Merchandising to grow brand presence and profitability in the region.
Responsibilities
- Develop and execute market and channel specific commercial and sales strategies to drive profitability
- Manage regional P&L and budget to achieve financial targets
- Collaborate with FP&A to optimize resource allocation and financial performance
- Use North America market insights to inform strategic decisions and identify trends
- Enhance brand visibility through media digital marketing and influencer partnerships
- Define and track KPIs to drive regional growth and efficiency
- Cultivate relationships with key retail partners to expand brand presence
- Align North America plans with global frameworks and serve as market liaison
- Lead develop and inspire the North America leadership team fostering a high performance culture
Requirements
- Proven experience driving wholesale and retail business in North America with P&L responsibility
- Extensive knowledge of the North America beauty market and consumer trends
- Demonstrated success overseeing Sales Business Development or Marketing in beauty or consumer goods
- Strong leadership presence and ability to develop high performing teams
- Strategic commercial mindset with analytical and creative problem solving skills
- Experience managing multiple priorities in a fast paced environment
- Excellent written and verbal communication skills
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