SummaryBreitling is seeking a culturally connected Partnerships & Entertainment Relations Manager to lead celebrity relations, brand collaborations, sponsorships, and entertainment partnerships across North America. This role is pivotal in enhancing brand relevance through high-impact cultural moments and talent-driven activations.
Responsibilities- Identify, negotiate, and activate strategic partnerships, licensed collaborations, and sponsorships.
- Serve as the main contact for external agents and stakeholders, overseeing communications and deliverables.
- Collaborate with legal, finance, and HQ teams on contracts, usage rights, and fees.
- Manage North American celebrity, influencer, and stylist partnerships, including product pulls, gifting, events, and appearances.
- Maintain strong relationships with agents, publicists, and stylists to secure visibility and alignment.
- Support the integration of partnerships & talent at key activations, including boutique events and co-branded activations.
- Track KPIs and evaluate partnership ROI to guide future initiatives.
- Manage budgets, invoices, and reporting for talent, partnerships, and activations.
Requirements- Bachelor’s degree in communications, marketing, business, public relations, or related field; Master’s a plus.
- 4–6 years in talent & celebrity relationships, brand partnerships, sponsorships, or entertainment marketing in fashion, luxury, or consumer lifestyle.
- Strong network across the entertainment industry, with experience managing talent activations.
- Skilled in negotiating and managing contracts, image rights, and legal/finance coordination.
- Proven success activating partnerships, sponsorships, and co-branded events.
- Excellent organizational, budget management, and communication skills.
- Team-oriented with strategic thinking and cultural awareness to align partners with brand identity.
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